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About me

From Cultural Stories to Digital Experiences:
A Designer with Researcher's Mindset.

My background combines cultural research and visual design with UX & UI to create digital experiences that are both meaningful and intuitive. I design with curiosity.
process

I approach design with an ethnographic mindset: understanding people in their real-world contexts before designing solutions.

My background in cultural studies helps me uncover user needs beyond what is immediately visible, leading to more intuitive and human-centred digital experiences.

MA in Cultural Studies
Understanding people, cultures and stories: studying folkloristics at the University of Turku.
Visual Designer
Strengthening my skills in branding and visual design with Visual Designer -program.
Digital Experience Design
Studying UX & UI design at LAB University of Applied Sciences. Studies ongoing.
Entrepreneurship
Collaborating with businesses as an independent visual & website designer.

Skills

User Research
Ethnographic Research
Prototyping
Wireframing
Design Systems
Information Architecture
Accessibility
Iterative Design
Illustration
Photography
Visual Storytelling
Cultural Insight
Adobe Creative Cloud
WordPress
CSS & JavaScript
Hosting & Domain Management

Ida Karikoski

info@idakarikoski.fi

3560392-8

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